The most common loyalty card questions come down to four things: does the customer need an app (no), what happens if they change phone (the balance is in your records), how forged stamps are prevented (stamps are issued from your device), and whether it works outside the Gulf (yes, anywhere the phone wallet works).
About the card itself
What is a digital loyalty card?
A card stored in the customer’s phone wallet that collects stamps or points on each visit and converts them into a reward when the count is met. It replaces the paper card without the customer carrying anything.
Does my customer need to download an app?
No. They scan a QR code with their phone camera and tap "Add to Wallet". The app is for the merchant only.
How long does adding the card take?
Under five seconds on a modern phone, from scanning the code to the card settling into the wallet.
Does the card display in Arabic?
Yes, and right-to-left when the device language is Arabic.
About daily use
What if a customer changes phone or deletes the card?
The balance is kept in your records, not on their device. Scanning the code again restores the card with its full balance.
How do I prevent stamp fraud?
Stamps are issued only from the merchant’s device and are logged with a timestamp and the staff member who gave them. Customers cannot add anything themselves.
Can I give more than one stamp per visit?
Yes, and it is useful on occasions and quiet days. Keep it an announced exception rather than a rule.
How many notifications should I send?
One a week is a sensible ceiling. Overdoing it pushes customers to delete the card, and deleting it means losing your only channel to them.
About numbers and cost
What does the reward actually cost me?
The cost of the item, not its price. A 22 riyal cup costing 30% costs you 6.6 riyals while the customer perceives 22 riyals of value.
How many stamps should I pick?
Divide the stamp count by the customer’s monthly visits and keep the result between three and six weeks. The stamp goal calculator does this for you.
What is a sane give-back rate for a points system?
Between 2% and 10% of the selling price for most trades. Your true cost is lower by your margin when points are redeemed against your own product.
About geography
Do loyalty cards work outside Saudi Arabia?
Yes. Each Gulf country has its own page here with its own currency and figures, and the card itself works in any country where the phone supports Apple Wallet or Google Wallet.
Do you support the different Gulf currencies?
Yes, with the correct number of decimal places for each: two for the riyal and the dirham, three for the Kuwaiti and Bahraini dinar and the Omani rial.
Does it suit a shop entirely outside the Gulf?
Yes. The wallet is part of the phone operating system in most countries, and you set the language, the currency and the reward.